It's important to choose a good domain name. Whether you're a freelance photographer, have a hardware store or have another type of small business, a good website is essential to the success of your business. As a webmaster who has worked on creating or marketing more than 100 websites for small businesses, I know what it takes to create great and attractive business websites. If you're looking to create a new startup website or make your current site more effective, here are 10 key steps to get started and help your small business website compete effectively in the online marketplace.
WordPress is the most popular CMS, with more than 25% of websites running on the WordPress platform. With its easy-to-use interface, constant updates and extensive theme options, this is the content management system we recommend. Look, I haven't had a job for years. Instead of rushing to work on time, I have the freedom to live each day according to my conditions.
Building revenue-generating websites is how I gained that freedom. I've learned a lot over the years. In this post, I'm going to show you how to create a website right from the first time. We will walk together throughout the process.
If you follow this post, you'll have a website when you're done. Everything is explained in plain English, so don't worry if you're not familiar with domains and hosting. I have included a clear and simple guide for each possible obstacle. The important thing is to launch your site now.
It is the first step on the road to stable income and a new life free of employment. Do you want to set up your website in the next hour? This section is the basic cheat sheet to help you get set up right away. Of course, there's a lot more to do. But now you're on your way to dedicating your two weeks and working for yourself.
If you had any problems following the instructions in those first three steps, everything is explained in much more detail below. In addition, there are tips on how to safely edit your site and start promoting your business. The first component of creating a website is finding a web host. It may seem intimidating, but it's not.
Think of your website as a collection of files. When it's “hosted” on your computer (like all your other files), only you can open it. When you host those files on a web server, anyone can connect to that server over the Internet. Hosting companies offer space on these servers for people's websites, so they don't have to maintain their own server.
All reputable web hosting providers will have these areas covered, just make sure you don't go for a dubious one. This will open a new page describing three different plans. It has everything you need to get a website off the ground at an unbeatable price. Assuming you don't have a domain yet, you're going to have to create one.
Bluehost makes this very easy, and we'll go over creating a new domain name in step 2 below. I recommend going for the “basic price of 36 months” to get the cheapest hosting plan for longer. There is a higher upfront cost than one- and two-year plans, but this will save you more money in the long run. With the exception of Domain Privacy+Protection, you can ignore all of these extras for now.
Some of them may be marked by default, so make sure you deselect the ones you don't want. It's that simple, you have a host for your website. The hardest thing about choosing a domain name is finding one that isn't already in use, so I'm also going to share two methods that you can use to create something new. You need a web hosting provider and a domain name to create a website, so it's great that Bluehost includes a free domain for the first year.
You can choose your domain as part of the registration or you can do it later. When you're ready to create your domain name on Bluehost, type it in the “Create a new domain” box. When you enter your idea, Bluehost will allow you to create the domain if available. If not, they will offer suggestions for domains that are available and close to the name you entered.
As you can see, there are many options available that are quite close to what I wanted. It may take some time to create a domain name you like. You want something that talks about your business, your brand and your goals. While some names may be a little better than others, they are ultimately a very small part of your business, compared to the actual content of your website.
Create some names using the following methods, then set them aside for a night and choose your favorite one in the morning. If you are a particularly creative person, you can try to create a great domain name by yourself, head on. This was much easier years ago, when fewer good domain names were taken, but it's still possible if you get creative. Choose any domain name registrar (where you can buy the domain) and then search for the domain names you can think of.
It will tell you if the domain is available for purchase or not. Keep in mind that you should try to avoid using hyphens in a domain name, even if the domain name registrar is trying to give you the deal of the century. If you're new, take some time and review this list of best practices for domain names. If you need a little creativity, there are some free domain name generators at your disposal.
Enter one or two keywords and the generator will search for ways to combine those words into a domain name. The most convenient part is that they also show you if the domain is available. It works exactly the same way, but it could give you different results. If there is a blue heart next to the suggested domain name, it means that it is available for purchase.
A lot of the names are silly, but you'll usually get some that are pretty good. In some cases, the domain name you prefer may not be available. If that happens, try mixing the words or adding a verb to the name. CMS stands for content management system.
Remember that you store your website files on your hosting server. If you really want to, you can edit these files every time you want to make a change to your company's website. A CMS allows you to edit your website from the domain itself. You can sign in to the domain and then customize the layout, settings, and content, and create new posts and pages, often with website templates that are easy to use.
There are hundreds out there, some better than others. However, in general, all major ones have different strengths and weaknesses. I'm operating on the assumption that you're just trying to get a relatively basic website or blog up and running. If so, stick to one of the popular CMS I'm about to outline.
It will make your life much easier. If you're trying to create a custom web application or a complicated tool, you'll need a custom solution. Partner with a developer for your project or hire a development company. WordPress is the king of CMS.
It is by far the most popular option for this and its easy-to-use business website templates and ease of sharing on social networks. WordPress rose to fame as a fantastic blogging platform. If you're looking to create a website based on blogs, it's a great option. It has a very intuitive administration back-end that makes it easy to change the most basic website template options, as well as create new publications and pages.
One area that is both a strength and a weakness are complements. WordPress has more than 57,000 plugins in its library, it's huge. This is good because it means that you can use plugins to make WordPress do almost everything you want, including using social media to drive traffic to your company's website. It's not that intuitive, but it's still relatively simple.
Again, it's quite easy to create and edit posts and pages, and you have some control over the settings of the website. In addition, just like WordPress, Joomla has a large library of plugins (not the same size). But again, they share the same limitations. They are not tested by anyone and are often obsolete, leading to security risks.
Of these first three website creation options, Drupal is the most advanced. It will be the hardest thing to learn, but it will also allow you to customize more. It looks a lot like Lego blocks, where you put together the pieces you want (it's not easy for beginners). Instead of plugins, Drupal has modules.
It's not as big as any of the alternatives, but there's a reason for it. Drupal shows you which modules are under active development and are being maintained. This goes a long way in mitigating the security risks of your company's website. I wouldn't really recommend Drupal to a beginner, but if you know you'll need advanced customization, it could be an option in terms of a website template.
The Rainmaker platform is not as popular as the first three options, but I wanted to include it. It was created by the geniuses of CopyBlogger, so you know it's a high quality product. The reason I included it here as an option is because not only is it a very polished CMS, it is a CMS designed specifically for Internet entrepreneurs. Here are some unique and useful features, which solve the problems that internet marketers usually have, without having to find an add-on or service to use.
You'll notice that many aspects look like WordPress because it's based on WordPress. One limitation is when it comes to topics (I'll go into more detail shortly). Rainmaker is limited to Genesis themes. There are currently about 30 of them.
If you like simplicity, this makes it easy to find an attractive theme, so maybe it's not really a weakness. A big advantage is that it supports many types of content. Instead of having to buy a landing page tool or find a good podcasting platform, you can use the content tools provided. This helps with branding on social media.
Finally, you can monitor traffic and optimize the conversion rate, directly in the CMS. It's an amazing feature, made in a simple way, which is great for beginners. The main limitation is that if you want a feature that isn't integrated, you're out of luck. There are no plugins on the Rainmaker platform at the moment, so what you see is what you get.
At this point, you have some kind of website up and running. Now, we have to make it incredible. I'm going to go over the themes for the 3 main CMS that I described above. They all work practically the same.
You have several different options when choosing a WordPress theme. The first option is to search within WordPress. You can sort topics by “featured”, “popular” or by any “advanced” feature filter you're looking for. Once you install a theme, you must activate it to light up on your website.
You can do this directly from the correct installation screen. Or, go back to the main theme page and you'll see the new theme as an option. It's a one-time rate and I recommend it if you're serious about your business. However, you can always start with a free theme and convert it to premium later.
The best-known marketplace is Themeforest, but if you want to try others, just search for “WordPress themes” on Google. You can sort themes by category, tag, price, popularity and more. On the right, you'll see the price of the theme, as well as the amount of sales it has. With a premium theme, you not only get better themes overall, but you also get the support of the theme builder itself, which can be very useful for beginners.
Drupal, like WordPress, has its own theme repository. The difference is that it is located outside the admin panel. There isn't an easy preview, in most cases, so you'll have to go to each topic and look for links to documentation and demos. If you find one you like, scroll down a little, below the theme introduction, to the download section.
Download one of the most recent versions. Pay special attention to the version number. Version 6 themes won't work in Drupal version 7 and vice versa. You can also buy premium themes for Drupal, which I highly recommend.
They are much easier to search for, plus they usually look better in terms of a website template. Again, you can use Themeforest or any other theme marketplace you want. Joomla is a little different, since you'll need to find a theme on a third-party site. But, if you're looking for “free for Joomla” themes, you can find plenty of solid free options.
Alternatively, you can continue to use Themeforest or any other premium marketplace. The installation is quite simple. You have to download the theme and then upload it to your CMS. I remember that I was a beginner in everything related to the Internet and was afraid of breaking a website.
While it's not likely to happen if you're careful, it can happen. One of the most important steps in creating a website is to protect it by using a child theme. A child theme is usually a style sheet that is kept separate from the rest of the theme files on the web server. The reason most sites get hacked is because of outdated software.
Considering how often WordPress, your themes and your plugins get out of date, you should always update everything, where possible, on your web server. A child theme is a must in WordPress. Creating a child theme involves creating a new CSS sheet (you can use a simple text editor) and adding basic information about the theme (see image below). From there, you just need to upload it to WordPress (like any other theme) and activate it.
Since there is no functionality in your child theme, WordPress will continue to use the parent theme (as long as you identify it correctly in the child theme). Here is a complete and simple guide to creating a child theme. If you opt for Drupal, you can't create a “child” theme, but you can create a “subtheme”. You can apply styles to subtopics, which will override the parent theme.
Here's a complete guide to creating a Drupal sub-theme. You can't create child themes in Joomla. The closet you can get is to create a duplicate theme. Note that, unfortunately, this is not the same as a child theme.
Essentially, you're creating a new duplicate theme, from time to time, to serve as a backup, in case something goes wrong. At this point, you should have a website that works and looks decent. Finally, you can end up with most of the technical part of creating a website and move on to the things you originally wanted to do. While it will vary, depending on your project or business, try to do the following four things below.
A logo is one of the main ways that customers will recognize your business. Right now, you have a pretty empty website. Start by familiarizing yourself with your CMS. Then create basic pages, such as the “About” page.
Then start filling your homepage with the first messages you want new visitors to see. While analytics don't matter right away, you'll want to start collecting data right away. Now that you have a website and you know how to use it, it's time to figure out how you're going to get visitors to the site. Everyone tries a little hard to build their first website and most struggle to build their first.
You'll get better, the more you practice. It is often easier to follow a video than with a text tour. And while launching a website won't make you a success overnight, it's your first step on the mountain. Keep learning, keep testing and you'll see real progress slowly but surely.
If you have any questions about creating a website, let me know in a comment below. I'm going to try to clear things up. See how my agency can drive massive amounts of traffic to your website Hi, I'm Neil Patel. I'm determined to grow a business.
My only question is, will it be yours? He is the co-founder of NP Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 best sellers, and Entrepreneur Magazine says he created one of the 100 brightest companies. Neil is one of the New York Times best-selling authors and was recognized as one of the 100 best entrepreneurs under 30 by President Obama and one of the 100 best entrepreneurs under 35 by the United Nations. Save my name, email and website in this browser for the next time I comment.
From here, you can add pages through the pages you've already created, custom links to different websites, blog posts, categories, tags, and more. Squarespace is the best design platform, allowing you to create truly stunning websites worthy of any web designer, and offers a 14-day free trial. You can create a fully functional, professional and personalized website for your business or personal passions in just one afternoon. For example, if you're someone looking to create a website focused primarily on selling products, then you'll want a theme that offers specific functionality for those products compared to a website that focuses on photography or blogging.
Best of all, a well-designed theme allows you to create a professional-looking website that keeps people on your site longer, creates a more professional and experienced look, makes your content stand out and feel more engaging, and converts more views into sales. This area allows you to create a page by adding text, images, videos, memes or anything else you want to display on your homepage (or any other page). At this point, you're probably thinking that this is going to cost you a fortune, but WordPress is not only the best way to create a website on your own, but it's also open source software, and that means it's completely free to download. Each website builder allows you to create professional-looking websites thanks to its elegant templates and intuitive design tools.
To create and organize the source files of a website, it is important to have a good local working environment. . .